After a quick sign up process (research tells me it used to be invitation only but is now opened up to everyone) I logged on to have a look around. At first glance, the website looks a bit basic and kind of like it has been pulled straight from Pinterest. In fact, the idea is quite similar to Pinterest in some ways - you post items you're after and people will ID them for you, if all goes to plan.
Although Pinterest is more of a creative hub with the odd "where could I buy this dress?" thrown in, ID This Item is targeted towards finding clothes/accessories so you're more likely to get a response.
Despite my initial scepticism, I can't deny it's a great concept that's filled a much needed gap. I expect big growth will follow once word catches on.
We used to live in a world where we would find new brands or products in a magazine or (shock horror!) actually have to go up to a person and ask where they bought what they're wearing. Now people are roaming tumblr, pinterest and blogs to get inspiration and I know on many occasions I've seen something I liked and hit a brick wall in finding it, or something similar, with no credits available.
You post the item you're after, and other members will respond with similar or exact products. |
This is not a paid or sponsored endorsement.
No comments:
Post a Comment